Case Studies
Albert Hall gigs
Each year since 2000 the Teenage Cancer Trust holds a 5-day concert at the Royal Albert Hall. This event was conceived by TCT patron Roger Daltrey, who has always been strongly involved with the charity. This year's acts include Muse, Paul Weller, The Fratellis, Duffy & Noel Fielding.
The website promotes this great occasion but, crucially, it also re-skins the best parts of the main TCT site, using the same great content but tailored for this specific event: news, photos, merchandise and the simple-to-use Make A Donation section.
"TCT & Royal Albert Hall"
